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May 16, 2006

Yahoo Undergoing a Major Overhaul

Yahoo has launched a new look to its homepage at http://www.yahoo.com. The new design has blended different programming languages by seamlessly integrating AJAX, Java, and HTML to create an easy to navigate and well laid out homepage.

Yahoo is the world's most visited page followed by Google, MSN, Baidu (the most popular web search engine in China), Yahoo Japan, and the fast growing Myspace. In the U.S. Yahoo is beating out Google for page views while Myspace has the third largest following.

An interview was conducted by
with Yahoo! Chief Product Officer Ash Patel and Vice President of Front Doors Tapan Bhat on the features that have been added and the reasoning behind all of the changes. The podcast is available here.

Yahoo has added access to more content from the homepage and has started to emphasize videos, photos and multimedia. Yahoo is recognizing that many people are using broadband connections and is attempting to satisfy these users needs for multimedia rich websites.

The homepage is still in beta testing and no timeline has been presented for complete removal of the old homepage. Overall, I like the look and feel of the site and am glad that Yahoo has not given up on satisfying its users. Their last overhaul was in September of 2004, so it was time for a change.

-Mark Barrera

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